Nick is an expert in reputation building. His approach is to focus on the ethos and true strengths behind brands, to craft campaigns that win not just visibility, but credibility and trust; trust that can be converted into action to enhance and protect enterprise value.
He has achieved major success for clients – both established market leaders and emerging companies – launching, building and managing brands and reputations through all channels to all stakeholders, often in sectors where the conventional preference for a low profile has been overtaken by world events.
He learned his skills in corporate communications consultancy Landmark in the late nineties and then in-house with Energis. He joined leading branding agency Propaganda as a director and latterly as a shareholder, from where he formed Blue Communications, with co–founder Alisdair Pettigrew.