Two new account executives bolster BLUE’s team of communications professionals

As the marine and energy segments look ahead to the challenges and opportunities of 2018 and beyond, building and protecting brand and reputation remains integral to realising an organisation’s full potential. Working with the right ‘crew’ that marries strategic corporate communications expertise with genuine industry knowledge, will ensure that communications efforts directly and effectively support business objectives. (more…)
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The Role of Visual Communications in Today’s Digital Age

In today’s digital age, social media platforms such as Facebook, Twitter, Instagram, YouTube, LinkedIn and Snapchat have exploded in popularity and are heavily ingrained in our day-to-day lives. It has dramatically changed the communications landscape over the past decade. It has not only altered the way we communicate but also increased interactivity and connectedness, with access to real-time news and information, and evolved the way we do business today. (more…)
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BLUE expands client portfolio across data and alternative fuel, reflecting industry trends

Recent months have seen BLUE’s client portfolio expand with the addition of voyage intelligence and insight specialists StratumFive, and multiphase oil technology experts M-Flow. At the same time, BLUE has secured an expanded remit for industry consortium SEA\LNG. These developments reflect BLUE’s in-depth expertise in the maritime and energy sectors, and the company’s ability to communicate effectively on the issues that are most crucial to them. (more…)
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For those in peril on the sea

Awareness days are a regular feature in the communications calendar and provide a valuable opportunity to bring important issues to a wider audience. Some dates need little reminder, such as 11th November, when the guns fell silent to signal the end of the First World War. Adopted by many countries around the world as Remembrance Day, it commemorates the fallen of the world wars and other conflicts.
Merchant seafarers of all nations have always found themselves in harm’s way in time of conflict, from the trawler men assigned to minesweeping to the carrier and tanker crews carrying vital food and minerals. Crew nationalities were as cosmopolitan in wartime as they are today. The sea does not seek a passport from those consigned to spend eternity in its depths. Few sectors can rival seafaring for its international blend, from the engine room to the board room, and from operation to ownership. As BLUE thrives on communicating ideas across international boundaries, we are proud that this diversity is reflected in our client base, which spans 14 countries. As Remembrance Day approaches, we pause to remember “those in peril on the sea” of all nations who have made the ultimate sacrifice. Twitter: @BLUECOMMS
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