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Digital Marketing

Digital Marketing

Insight-led, strategic digital marketing solutions for maritime and renewable energy brands, designed to reach key-stakeholders and spark reaction. We cover all key channels, from engaging social media campaigns, SEO, PPC and programmatic advertising, capitalising on our in-depth knowledge of the marine and renewable energy markets to deliver impactful and cost-effective campaigns that work.

Paid social campaigns are a cost-effective way of reaching key stakeholders with targeted messaging that generates results. Whether you want to increase social media followers, improve website traffic or spark lead generation, our digital marketing team knows your market, developing a plan for your budget to meet campaign goals with excellent ROI.

With BLUE's in-depth sector knowledge, combined with our SEO prowess, we excel in pinpointing opportunities to make your brand stand out in search engines. From keyword research to content creation and link building, we deliver renewable energy and maritime SEO strategies that put you in first positions.

Our Google Ads certified digital experts can help you reach your target audience through pay-per-click campaigns with maximum returns. We ensure your message reaches the right audience through keyword targeted search campaigns and topic targeted creative display campaigns.

Our full media creative, planning and buying service includes trade media advertising, paid-social and other paid-promotional activities, alongside digital marketing capabilities. With an unrivalled understanding of the global media landscape, buying power and great relationships, we design and deliver media buying campaigns that deliver outstanding value.

To enhance clients’ ability to communicate with seafarers, BLUE has a strategic partnership with seafarer social. We are committed to narrating the inspiring journey of seafarers to attract fresh talent, support crew wellbeing, and enhance recruitment strategies for shipping companies.

Whether you’re hosting a webinar series or orchestrating a full-scale conference, BLUE plans and executes comprehensive event marketing strategies to get the right people in the room. Through a multi-channel approach, we engage relevant audiences with tailored content and creative campaigns to raise awareness, drive engagement, and deliver event registrations through clear call-to-actions.

From lead generation and nurturing relationships with customers through newsletters, to building event awareness and registrations through direct marketing, our email marketing service includes identifying and building audiences, creative email design, content creation and distribution support.

We develop engaging, relevant, and sharable content that’s underpinned by thought leadership messaging. BLUE brings content to life through impactful visuals, such as video, infographics, and animation, adapted and amplified across various channels to reach your target market on their favoured channels to spark reaction.

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